Friday, September 6, 2013

Two sides of Social Networking and Security or lack of when promote your brand

          Nowadays, social networking websites such as Facebook, Twitter, and Google Plus have been used widely all over the world. Every user can see others’ photos, status, relationship and updates easily just by one click. Because these social media websites are so popular, not only a regular person uses them but also a corporate, company and/or business. Especially, businesses like to get their products out to the world as quick and effective as possible. Social networking websites allow them to be able to reach out to their customers by not having to put into too much work. For example, if a certain grand-opening restaurant wants to advertise for its menu, then it would first need to have its own website. However, a website isn’t as effective as a fan page on Facebook. Most people will like to visit the restaurant’s fan page than its website.

           When a business has its own account on any social networking website, it can get people’s attention quickly through uploaded pictures and videos, status updates, and replies to comments. However, there is a bad side to this because the security on these websites aren’t as good as the one on their own website. Hackers may find a much more difficult time to hack a company or corporate’s own website than the fan page. Inconsiderate comments can be posted and seen by everybody on the Facebook’s fan page but not on the website. Overall, there are always two sides to social networking. Though it may bring you benefits in advertising and marketing, it can hurt you back by not having enough security.

1 comment:

  1. Tho,

    Now that Facebook and all these social media websites are around, I've forgotten that small restaurants and companies still have their own websites! Whenever I look for a place to eat, I only use their Yelp page and occasionally their Facebook page. I never actually look at their actual website, which is a bummer. It didn't occur to me how much effective social media was for a restaurant compared to its actual website, but that's probably just because I rely on social media so much. After reading this, I feel like I've practically forgotten about the use of webpages other than social media pages! Thank you for the insightful post!

    ReplyDelete